Tag Archives: Geographic Farm

How to Calculate Farm Turnover

Another question to consider: what is the percentage of homeowners vs. absentee owners? A high renting community might require you to change your message to first time home buyers rather than listings. A confusing message will not reach the best … Continue reading

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How to Calculate the ROI of Your Geographic Farm

Consider the following to evaluate the Return on Investment (ROI) for a farm. You have selected a farm of 600 houses. The farm turnover rate is 9%. The average sales price of a house in your farm is $250,000. You … Continue reading

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How a Realtor creates a geographic farm

For newer agents the concept of farming might be unchartered territory. I define farming as targeting a specific community in which you solicit the majority of the neighborhood for business. The concept is to establish and brand you as THE … Continue reading

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